Panelist Profile: Natan Edelsburg of Sawhorse Media

We are very excited to share our next panelist profile with you all for next week’s event: How to Survive Internet Week: Using Social Media to Make Offline Connections. Monday June 6, 4pm. More information here.

Next up…

Natan Edelsburg

Natan has had the opportunity to work at a variety of exciting companies (Bain, 360i, Showtime Networks Inc.), represent major brands (JetBlue, P&G ReadyU, LinkedIn) and consult for different startups innovating media and entertainment. Currently, he is excited to help Sawhorse Media grow the Shorty Awards, the “Oscars” of Social Media. Natan was extremely involved and active during his time at NYU, so we hope he inspires you to not let being a student hold you back from starting to grow an awesome network!

What Internet Week NY panel are you looking forward to the most?

Well besides this one, the “Using Mobile/Social to Engage TV Audiences” – this past year has been an extremely exciting trial run for social TV apps and experiments. Now that we know a lot more about what doesn’t work we’re going to see a lot more exciting integrations like MTV’s Twitter Tracker that they had at the VMAs, G4’s amazing social engagement with Attack of the Show and finally the gold standard BRAVO has created with their highly social broadcast programming. 

What is the most memorable conference you’ve been to?
The first and most memorable conference I actually went to was Internet Week 2009. I managed to sneak in (by accident) to the opening party and for the first time proved to my then future boss (now current boss!) that I was for real.

Number #1 networking tip?
After you hear someone speak on a panel and a million people line up to exchange business cards have patience as you wait for your turn to say hello. When you do get to the front of the line, don’t talk about yourself, your company or your product. Hand them your card thank them for their time speaking and tell them briefly why you enjoyed their talk and then let them get on with their day so you can follow up a week or so later after they’ve recovered from received a million bad emails from everyone that was in front of you on line.

Hear more at our awesome panel on Monday! Space is very limited so arrive early. There’s no guest list, it’s first come first served. RSVP on Meetup and Facebook for the reminder.

Have any questions for Natan? Write them below in the comments and we’ll ask him during the panel!

Emily is Co-Founder and President of NY Creative Interns. Follow her @EmilyMiethner, check out her tumblr, blog, and

About the Author

Emily is Founder and CEO of FindSpark. Passionate about the power of social media and networking; Emily has spoken at numerous colleges, conferences, and events including The International Youth Leaders Assembly at The United Nations, SXSW Interactive, Internet Week, Mediabistro's Social Media Bootcamp, Time Inc, Columbia University, and New York University, among others. Emily is also an adjunct professor, teaching social media and career courses at multiple colleges. Learn more about having Emily speak at your next event and follow her on twitter @EmilyMiethner.

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